How to write an excellent case study essay

By: Answerout

Case studies are one of the most assigned tasks in academia. Regardless of the major, students have to write case studies and analyze real-life situations where existing problems need to be solved. To complete a case study, one has to find relevant information, process it, and apply the ideas and knowledge obtained during classes to resolve the case and explain its significance.  However, many students find it challenging to deal with this assignment. Having a lot on their plates, they can’t do anything but google “write an essay for me quickly.” This guide points out the main elements you should follow to write a peerless case study essay.

Before Writing The Case Study

A pre-writing procedure must precede every writing process. Not only will this strategy help you come up with ideas faster, but you will also manage to organize your essay and spend less time finishing the case study. Without further ado, consider employing the following methods:
  • Identify the problem: Without understanding what the question requires you to do, you can’t produce a worthwhile paper. Look at the assignment and find keywords. You can discuss, evaluate, compare and contrast, argue something, etc.
  • Determine the problem’s causes: Think of what causes the issue. Suppose you have to design a case study of a pharmaceutical company that lowers its prices for a particular product. Since the approach has fallen short, you should find what led to it. In this instance, asking questions whether it happened because of poor communication with customers, the wrong marketing, or low quality/demand would be helpful.
  • Propose solutions to the problem: Think of what could be done to level off the situation or prevent the company from experiencing it again. Brainstorm solutions and look for authoritative sources to back up your arguments.
  • Outline the case study: Once you identify the problem, determine its causes, and have preliminary solutions on a table, build an outline. Such a layout will make you productive and focused. This will help you write a paper on time.

Choose A Proper Type

Four different types of case studies exist. They carry various objectives and focus on different concepts. When you complete the pre-writing step, check your requirements and instructions once again. They should state which type you must follow. If your professor has left you with freedom of choice, select the most relevant type to your topic. However, if you have no idea what kind to employ, contact your instructor and seek clarifications. Nonetheless, here are the four types:
  • Descriptive: A descriptive (illustrative) case study works with several examples of a situation at once. It strives to depict more than one perspective of an event. This type tends to be the most frequently used.
  • Critical instance: Similar to cause and effect papers, it examines a specific event and develops a general assumption. A critical instance is an advanced type of case study used by more proficient individuals.
  • Cumulative: A cumulative case study is a bit similar to descriptive. Yet, it covers more sources to create an extensive (and always broad) picture of an event.
  • Exploratory: Exploratory case studies aim to find patterns and design accurate models of data. Oftentimes, they rely on a pre-existing set of information. Exploratory (also known as pilot) case studies help interpret the data and define crucial questions to complete the case.

Ensure Adding All The Components

While most essays comprise an introduction, a body, and a conclusion, case studies usually have several more necessary elements. By default, every case study has an introduction, literature review, method, findings and discussion, and conclusion. Additionally, this paper can have an executive summary, recommendations, and implementations. They all serve critical goals and ultimately create a comprehensive document. Let’s check them individually:


The introduction sets the context and strives to catch the readers’ attention. It shows the case study’s primary purpose and addresses why and how the paper will analyze the subject. Usually, the introduction takes 10 percent of the general word count. It starts with an opening sentence, then proceeds to background information to help the audience learn more about the topic. Finally, it ends with a thesis statement highlighting the points that the entire paper will develop and explain.

Literature Review

A literature review is a synopsis of credible sources that you use during the writing process. Such a summary gives a clear picture of what sources you used and why you considered them pertinent to your subject matter. Make sure to add as many sources as stated in the requirements. In case you don’t know the number of sources allowed, consider including one source per academic page.


During this section, you have to explain your reasons for choosing methods to help you answer the research question and analyze the case. Depending on your major, your methods can vary. The most fundamental components related to methods are:
  • Event: Explaining the validity of the incident.
  • Person: Providing reasons for choosing a specific person.
  • Place: Providing reasons for selecting a particular place.
  • Phenomenon: Unveiling concealed attributes of an event.

Presenting Findings and Stimulating Discussion

This section reveals findings and proceeds to the discussion. Here, you attach figures, charts, and tables and explain their meaning. Aside from figures, this section also has:
  • Importance of findings
  • Correspondence with existing studies
  • The necessity to continue to explore an area


A conclusion is the case study’s final piece. It reiterates the thesis statement, wraps up the content, and enlists key elements. Most importantly, it provides the audience with CTA, which stands for Call to Action. CTA is the ultimate sentence that motivates the readers to discuss the topic further and/or dive deeper into it once the case study is presented.


A case study is a demanding task that requires meticulous research. While working on it, you have to include the bulk of sections, including but not limited to a literature review, methods, findings, and discussion. But in no way does it mean that this assignment is impossible. With the right approach, you can compose an excellent case study essay. Thanks to the mentioned tips that cast light on the case study’s most critical elements, you will handle the task quickly and easily. Grant Shelton is a former l  ecturer. Having graduated with honors, he became a teacher in Social Sciences and worked in academia for eight years. For the past three years, Grant has been working as a senior academic writer. He specializes in Humanities and Social Sciences. As a pastime, Grant loves cycling and spending time in the open.

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