Google Digital Garage Exam Module 8 Answers - Make search work for you

Google Digital Garage Exam Module 8 Answers - Make search work for you

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Google Digital Garage Exam is One of Gogle'e Skillshop's most valuable Exams. Certification can be achieved after the 100% completion of this exam. This Certificate consists of 26 Modules and each Question needs to be answered correctly in each assessment.
Important! - Even If you answer only 1 Question Wrong. You'll have to start the Test from the First Lesson of the first Module. This can really cost you a lot of time. Imagine you're on the last question of the Last Module and the Last one gets answered Wrong. You'll have to go back to 1st lesson. Well let's not imagine that and get to Google Digital Garage Module 8 Exam Answers - Fundamentals of Digital Marketing Module no. 8

About Google Digital Garage Exam - Module 8

No. of Questions: 4
Score Required: 100%

Module: 8/26 - Make search work for you

Google Digital Garage Answers - Check Your Knowledge - Module 8 (Skippable)

A. Introduction to search engine marketing (SEM)

Michelle is a wedding photographer in Cardiff. She wants to use search engine marketing to bring customers to her website. Where will her website appear if she uses search engine marketing?

1st Picture

B. The SEM auction

Michelle has created some adverts to promote her wedding photography business in Cardiff. She wants her adverts to align with the keywords ‘wedding photographer Cardiff discount’, as she’s offering 25% off at the moment. Can you order the following advert headings from best to worst in terms of how well they align with the keywords?

Cardiff wedding photographer – 25% discount

Cardiff wedding photographer

Discount wedding


C. What makes a good keyword

To increase her Quality Score, Michelle is thinking about the best keywords and phrases to use.
Cross off the keywords which she shouldn’t use.

Wedding photography Cardiff

Cardiff weddings

Wedding photography business based in Cardiff

D. Make your ads stand out

Michelle is writing her search ad for her wedding photography business. She wants to make sure it stands out.

Which of these text statements would work best as an ad?

Cardiff wedding photography. Get 25% off your first order. Make your reservation now.

Wedding photographer. Cardiff based photographer specialises in outdoor weddings and scenic locations. Book now!

Welsh wedding pics. Want great wedding pics? Cardiff based photographer, Michelle, available for hire.

Google Digital Garage Exam Answers Module 8 (Unskippable)

34. Search engine marketing can also be called what?

Pay-per-click advertising

Organic advertising

Search box marketing

One-click advertising

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35. In an SEM auction, your Quality Score is based on which aspect of your ad?





36. Fill in the blank: It’s possible to determine how well a/an ___________ will perform without bidding on it.





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37. What should your search ad have in order to promote more clicks?

A call to action

A catchy headline

A close-up photo

A social media link

Module 8 - Make search work for you - Completed

This was about Module 8 of the Exam The Online Opportunity. We have Solved all Modules and all Exams. You can find
Module 9 Here.
The full Exam Google Digital Garage Exam Answers Is given here.
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