Bid Manager Brand Controls Basics Exam Answers 2022

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Time Limit and Format – There is no time limit and the format is Multiple Choice.

Total Questions and Passing Score – 4 Questions and the Passing score is 100%

1 – An advertiser wants to serve on sites that are suitable for general audiences, similar to movie ratings. Which targeting option should they use?

(A) Digital content labels 

(B) Motion picture ratings

(C) Video ad position

(D) Viewability of 20 percent or greater

2 – How does Google determine which content is suitable for advertising on the Display Network?

(A) Publishers tell Google which content is suitable for ads.

(B) All publishers are required to adhere to the AdSense policies, which dictate the types of content suitable for ads.

(C) Once Google approves a new publisher, all of that publisher’s content is eligible to serve ads through the Display Network.

(D) It categorizes content into three categories: low, medium, and premier.

3 – To be eligible for advertising, which of the following must videos comply with?

(A) Search Network Policies

(B) Nothing

(C) AdSense Program Policies

(D) Advertiser friendly content guidelines

4 – Who controls the type of site content that’s acceptable for your ads to appear on?

(A) Consumers who watch ads

(B) You

(C) Industry-respected certification organizations

(D) Google

5 – How does an advertiser create a blacklist of apps and sites where their ads will never serve?

(A) Enable the API for blacklisted channels, and submit through a structured data file.

(B) Create a spreadsheet of URLs and apps, and share it with your account manager.

(C) Create a channel of URLs and apps, and set it as a blacklist for that advertiser.

(D) Create a list of negative keywords, and set it as a blacklist for that advertiser.

6 – These were created to promote a positive community for video creators, users, and advertisers alike on YouTube.

(A) Google Display Network Policies

(B) AdSense Program Policies

(C) YouTube Community Guidelines

(D) YouTube Partner Program

7 – A Partner Program channel can serve ads on YouTube once it reaches 100 views.

(A) True

(B) False

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